But adding to the material cost is cost of research, trials and testing plus advertising to sell the product and expenses for scientists' and other employee wages plus benefits, etc and last but not least is CEO and senior management pay, perks and benefits and annual multi million dollar bonuses.
Final calculation including retailer's mark-up.. how much would you guess to be cost to consumer for bottle of 20 pills?
Of course, that price is only as long as the company holds the patent and there are no generic alternatives.