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my2cents

If Kitchenaid sexist because of pink appliances? Some think so. You?

Posted - March 22, 2017
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Responses


  • Surely the only way to substantiate or refute that would be by seeing how many manly men who bought them. If the proportion - and they would have to do a heterosexual test at the checkout - is over 40% then no, it is not sexist ;)

    I can't abide pink. So I suppose if the proposition is correct then I'm either masculine or a butch lesbian, something like that. Which I'm not for clarification purposes.
      March 22, 2017 5:28 AM MDT
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  • I interestingly enough two centuris ago pink was the colour for guys and blue for girls ... Go figure., Knowing that now your answer may need revising ... Or are you confused enough?
    :)
      March 22, 2017 5:36 AM MDT
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  • I think I got it, Oz. ;) ;) ;)  (that's my nervous twitch, btw).
    And I've heard that too. Wasn't there a really daft reason for assigning these colour biases in the first place and an equally daft one for swapping them over?
      March 22, 2017 5:42 AM MDT
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  • Don't know... Sounds like a research paper coming up... But i do remember reading in the article that at the time blue was considered too effiminate for boys
      March 22, 2017 6:12 AM MDT
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  • Maybe it still is.
    :)
      March 22, 2017 6:13 AM MDT
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  • Where's winged wonder when you need him!
      March 22, 2017 6:20 AM MDT
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  • Nooooo!
      March 22, 2017 6:24 AM MDT
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  • 7792
    What color is it now?
      March 22, 2017 10:11 AM MDT
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  • 7792
    My head is shaved, but no bald spot. I just chose to make it this way. So, you'll have to pull something else.
      March 22, 2017 10:23 AM MDT
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  • 34246
    So are the blue Kitchen Aid appliances equally sexist? Or just the pink (magenta) 
    So are all pink/purple products sexist simply because more females purchase them?
      March 22, 2017 5:53 AM MDT
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  • Does the blue range have 'for men' as it's advertising heading? If not then no in the same way that this (magenta) range wouldn't be if it didn't have 'for women' as it's target market, yes?
      March 22, 2017 5:56 AM MDT
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  • 34246
    As I said the "for women" is for breast cancer support. I don't think the blue line donates to prostate cancer research so not marketed as "for men"
      March 22, 2017 6:07 AM MDT
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  • Does it specify anywhere in the ad that it is about breast cancer?
    It would make a difference to me if it did.
      March 22, 2017 10:36 AM MDT
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  • 34246
    Yes, as I understand it was lower on the page, they have removed the ad now. But the products are tied into their "Cook for a Cure" program.
      March 22, 2017 11:14 AM MDT
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  • Hmm

      March 22, 2017 11:45 AM MDT
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  • 3191
    Women cannot get prostrate cancer...even if it is a small percentage, men can and do get breast cancer.
      March 22, 2017 12:14 PM MDT
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  • 34246
    Yes. Men can certainly get breast cancer. But that doesn't change the color that has been used for decades to represent breast cancer. 

      March 23, 2017 7:05 AM MDT
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  • Obviously.
      March 22, 2017 12:27 PM MDT
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  • Dear My 2¢,

    Well of course it's sexists and I am DEFINITELY very upset about this, I am starting a letter-writing, phone-calling campaign right this minute (4:30 AM PST), because I really really need for MY kitchen, and everyone else kitchen in the world, to be PC-ness !!!
    ;)
      March 22, 2017 5:33 AM MDT
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  • Princess?.. pc ness?
      March 22, 2017 5:37 AM MDT
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  • Ha ha, Ozgirl, pc-ness = my rendition of "political correct-ness"
    ...PC being essential in today's modern kitchen, don't you agree? This post was edited by Benedict Arnold at March 22, 2017 5:58 AM MDT
      March 22, 2017 5:48 AM MDT
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  • Does that mean my French Maid's outfit is a no-no. 
      March 22, 2017 5:52 AM MDT
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  • You look great in that! ... It's more of a yes-yes leading to a can can
      March 22, 2017 6:07 AM MDT
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  • NO!!!!!   Absolutely not.
      March 22, 2017 11:13 AM MDT
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