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bg43214

WHAT A NAME!!!

OK....so Target now has a line of foods that are organic.......called "GOOD AND GATHER".

WTF?

WHAT does that mean???

I even emailed corporate and never got a reply.


Good and Gather.......hmm.....sounds to me like a coffee shop or donut shop, something like that; you know,  you 'gather' for something 'good'....!!

but a line of groceries??

ANYONE HAVE ANY IDEA WHY they chose this STUPID, meaningless name?

I'm DYIN" to hear your thoughts..............

:-D

:D

Posted - December 29, 2019
Tags : None

Responses


  • 10026
    I'm not a religion expert.  But.... to me it sounds like a bunch of Christians got together and gathered a bunch of everything, made a whole lot of it, couldn't pass it off as a non-profit so had to make a profit and 'TARGET'ed'' a group of people.  Using words like Good and Gather are words that form a group.
    You can ask Randy about the use of the word Organic and the power it has on people.  I agree with him.  He/she will word it much better than I. This post was edited by Merlin at December 29, 2019 5:12 PM MST
      December 29, 2019 1:02 PM MST
    2

  • 44649
    Pesticides are organic...folks still won't listen to me.
      December 29, 2019 2:28 PM MST
    3

  • 10026
    ;) :)!
      December 29, 2019 2:31 PM MST
    1

  • Lol,   I try to explain carbon to people too.
      December 30, 2019 12:14 PM MST
    0

  • 19937
    I am of the same opinion as you.  Sounds like "Be Best."  Nonsensical.  I checked out some of the nutrition stats on their products and found that they aren't much different than what's already out there.  As for "organic," no one really knows whether it is or not.  I'm a skeptic so the fact that something is labeled "organic" means it's just more expensive.  I've managed to live a pretty healthy 74 years eating what's been out for years.  
      December 29, 2019 1:23 PM MST
    3

  • 34432
    People used to be hunter-gatherers. So the food is "Good and Gathered"
      December 29, 2019 1:47 PM MST
    4

  • 14795
    Just an appropriate handle  to/with a word that links it to a certain brand name of goods or chattel..:)
      December 29, 2019 1:56 PM MST
    3

  • 44649
    They sell you the name of the farm where you go gather your own food.
      December 29, 2019 2:33 PM MST
    2

  • 17614
    A company in Atlanta is suing over this.  The Atlanta company is Garnish and Gather.  

     https://mypbrand.com/2019/11/25/targets-good-gather-draws-lawsuit-from-atlanta-entrepreneur/







      December 29, 2019 4:33 PM MST
    1

  • 5808
    they are putting a little reminder in your Mind
    to come shop with them.
      December 29, 2019 5:10 PM MST
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  • 14795
    Thingamabob.... Thingamajig....  What's'his'name... Oojamaflip.   These words are all in my dictionary...  :)
      December 29, 2019 5:39 PM MST
    0

  • It's good, therefore you and yours will gather enthusiastically around the table to eat it. 
      December 29, 2019 8:25 PM MST
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  • It's just two words that invoke a wholesome ideal with catchy alliteration.  It doesn't need to make sense,  it just needs to imprint.   Marketing 101.
      December 30, 2019 12:17 PM MST
    1

  • 1893
    It probably tested well in focus groups of their target market.  It is most likely  an alteration of the concept of Hunting and Gathering.  It probably came out of one of the big naming outfits.  There are a few great ones in Minneapolis Targets Home

    You are not the Target Audience - sorry
      January 2, 2020 8:22 PM MST
    0