So for household use? Like a mom might use it to show calendars and schedules? As an alternative to a messy refrigerator? Hmm... Does your answer change at all if you know it's $399?
That's cool. I've never seen those before. I wanted to do my kitchen cabinets up in chalkboard paint... in part for the fun of it, but also I could keep notes and grocery lists wherever. I considered doing a couple up in magnetic paint as well. In my house, though, it would be a matter of days before every surface was covered with something. It wouldn't be an aesthetic solution for sure, but I know we'd be playing games of hangman and stuff every time we walked past. ^_^
I was trying not to pollute minds with what the seller is marketing it as. I was more curious to know if people looked at it in the same way its designer did. But, yes, project management is a potential application. :)
I wouldn't use it myself for my office or home. I might use it for the lobby of an office building OR law school grade board where grades are posted. Most schools have stuff like that posted online now. If it's solid oak like it looks then $399 is OK if your market is commercial. Moms have space and cost issues to consider.
As for commercial use, I'll say that unions still have to post certain things on locked bulletin boards so blue collar work places, schools, government offices, government service stations (fire, cops) shouldn't be overlooked as you do your research.
Benedict Arnold 