Sorry, but I do not understand the logic here, some 20 years ago there was a fashion to slit creative holes in new jeans, it may have improved the sale of jeans. but I never really saw the logic there either.
I looked up "shoes for industry" and all the leads I found, led to a group "Firesign" that looks a lot like a group of Monty Python actors. Are you sure that "Shoes for Industry" is a serious campaign? And not just a parody of one ? :-))
But what chance does a diseased returning war veteran have for that good paying job, more sugar, and that free mule he's been dreaming of? think it over.