That's not their fight. Breast cancer awareness is trying to raise funds for breast cancer. Fact is society has been conditioned to feminize the color pink. We can all have a logical critique of that but that doesn't mean they should be punished for using a color that works at this time for the breast cancer cause. At some point each has to choose their battles if they hope to win at anything. So Breast Cancer Awareness campaigns are focused on breast cancer and even if they see the same problem with colors being given gender associations, that's not their primer focus. They didn't make the association and aren't really wrong to capitalize on it for that cause. Someone else can fight that battle. Both are fighting the same war though.
You misunderstood me if you thought that my very inconsequential remark was suggesting anything punitive. I have already stated that I would prefer to give donations directly to the charity concerned as opposed to this particular commercial excerise. The original question / statement did not make it clear that this particular range was associated with the charity, but that has been clarified also. And if you think that I am doing anything to undermine that then you are, may I say, wrong. I apologise if that is the impression given.
my2cents 