Discussion»Questions»Human Behavior» I just got an alert that ToysRus is going bankrupt cos kids don't play with toys anymore:( that's sad ,what was your favourite toy as a kid?
They will reorganize and close some of their stores. They have been in trouble for a long time. I remember my hometown having about eight stores and now there is one. They should, by now, be the go-to online toy store but I don't think they are. I stopped buying at brick and mortar stores holiday toys for my own kids many years ago in favor of the Penneys catalogue.......call, place order, go pick it all up at one time...BOOM...done. Toy R Us should have the best possible toy-buying online experience. I believe that Walmart and Target are probably both more popular but since I don't buy toys any more I don't really know. I was in a Toys R Us store in March and we were the only ones in the store. They had started selling groceries which I thought was really weird.
I understand what Nevan was saying about amazon and I do agree could contribute to why toys R us is closing. Which goes along with your reasoning also. I am sure is a conributing factor. Honestly though, main reason based on surveys is kids just are not playing with toys as much anymore. They are on tablets, iPods, computers, video games at young age and that's the main reason toy sales are down.
They are not closing. They are bankrupting. They are not one and the same thing. Some stores will close next year but Toys R Us is not going away. All of those things you mention is the biggest section of the Toys R Us store that I was in earlier this year. I took my grandson there to buy some kind of Pokemon crap stuff.
Retail is changing as a whole. Like the first poster said, most people have gone digital. Other retailers are experimenting with different models, like having a smaller footprint in their physical stores, using pop-up shops, sharing space, renting out space in their stores, and other things. No retail venue can keep using the same model anymore. It just doesn't work. I mentioned in a question earlier that a mall by me is mostly empty. It has been mostly empty for years. Someone bought the whole top floor of it and plans to use it as administrative offices. I think we'll see a whole lot more of this mixed-space stuff as time goes on. And, those who do stay put, they have to create a new concept. They have to give people a reason to shop besides shopping. No joke. The younger generations want experiences, fun, and freebies. The middle generations want ease and digital service.
Kids still get toys. I know mine do. My youngest is a Hotwheels fanatic and also enjoys building stuff with blocks and legos- classic toys. My middle one is slowly exiting the toy stage in favor of books, arts and crafts, but she still likes dolls. Ooh, and she had to have a Hatch 'em All last Christmas. That was the thing. I've personally never much cared for Toys 'r Us. They always seemed overpriced, snooty, and disorganized. Plus, people bring kids there. Kids. It's like a freaking war zone. I love my kids, but the last thing I want to do is be trapped in a store with 100 kids I don't know screaming and crying about what they want or don't want. Nuh uh. You could not pay me to go into a toy store.