Just as with A21, objectives are presented as "noble" goals that will be accepted by the masses simply because they are presented such that anyone opposing them is made to appear selfish, greedy, and without concern for the environment or compassion for humanity. The reality of both A21 and A2030 is quite the opposite, however, as clearly illustrated in this short film/ad aired briefly in 2010. It was pulled after sparking outrage due largely to the honest depiction of their agenda.
The media is largely controlled by 5 or 6 large corporations, the heads of which are on board with the agenda. Mainstream reporters who have tried to report truths we aren't supposed to know are fired, blacklisted, and/or marginalized. Currently all the Big Tech companies are actively suppressing anything that doesn't toe the line...this is far more concerning to me right now than what the MSM does/doesn't do.
Telling the truth is the most radical stand one can take at this point. It is being/will be belittled, scoffed at, disbelieved, and criminalized...but just keep telling the truth.