I have always put the benefit of the other person before my own popularity. Meaning, if they will benefit by tough love, I will give tough love. I am not a people pleaser. But I do not get off on trying to be a hard ass either. I want people's feelings to be considered always, but sometimes they will use that as a shield so they don't hear the truth and see the light and maybe get better and not be sitting in some crap they need to move on from.